Summa Franchise Consulting (“Summa,” which is the Latin word for “total”) is an award-winning franchise consulting company, specializing in advising franchising companies of all types at every step along the process, from emerging concept to sustainable success.
Based in Arizona, with a global presence, it has developed an enviable client list. Robert Stidham, Summa’s founder and CEO, says: “We enjoy working with all of our franchise clients. We are active in the franchising community, and our professionals have real and significant direct experience working in a variety of franchise businesses.”
Mr. Stidham is an accomplished franchise industry leader and executive with a proven track record of improving franchise company performance. He has held a variety of leadership positions including development, operations, consulting, and also as a franchise company president. Mr. Stidham also founded Franchise Dynamics, which is the world’s leading full-service franchise sales outsourcing firm. It has won numerous awards for outstanding performance. He is also active in the International Franchise Association (IFA) and serves as an International Committee member.